கதம்ப மாலை

Ads’ impact on children probed

Posted by பிரேமலதா மேல் திசெம்பர் 10, 2007

The probe, part of a 10-year plan for children in England to be published next week, comes amid fears about the commercialisation of childhood.

He said many parents were concerned about youngsters being bombarded with adverts and media images that encouraged the “sexualisation” of girls.

They would look at the cumulative impact of advertising on different aspects of childhood and well-being, to see whether commercial pressure had a “negative impact”.

மறுமொழியொன்றை இடுங்கள்

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